Maybe my attitude today is what it is because it's Friday and this has been a long week… but the more things change, it seems, the more they stay the same. Here, for example, is a news release from a web design and SEO firm helping Auction Direct USA Used Vehicle Superstore gain an online presence. There's not a single live link in the entire snooze release. So if you stumble upon the news release and decide you want to go see Auction Direct USA for example, you have to copy the address and paste it into your browser. You know what… that's just enough of an inconvenience that tons of readers will decide they are actually not that interested. Meanwhile, if you're an online SEO web design new age social media hip cool consultancy, wouldn't you have to agree that not having live links in a news release about yourself is akin to acting like a plumber living in a house with no running water. Hello?

Do you like the last line of the release as much as I do?

For even more information, please visit… blah blah blah.

Even more?

I'll be better by Monday.

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You may recall this post from long ago at this site. It was about a vision I had involving companies hiring bloggers to write whatever they want about the company with immunity, for a year. Now it looks like eBay is about to do it. Here's the story.

I happen to think it will become a trend, so I hope this effort is successful.

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Short note today… wicked busy. It's raining. I want to get home and watch the primary election returns. Been here since 6am. Meanwhile, for you other political junkies and social media fanatics like me, here's a story to hold you over. By Josh Catone at ReadWriteWeb, it is entitled, "How the Barack Obama Campaign Uses Wikis to Organize Volunteers."

Couple of questions for you: 1.) How is it that politicians get this stuff ahead of most corporate types? 2.) Do pollsters factor in this sort of online organization when calculating potential outcomes? 3.) If I can go take a look at this site via the link provided in the story by Mr. Catone, can Mr. Obama's political rivals go in and roam about, too, and, if so, does anyone care?

This is the most interesting national primary campaign season I can recall ever, and I go back a ways to when Warren Harding was running. Remember him?

OK, have to run. But if you have any answers to these questions, come forth and be heard.

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